Juicy Balance intimate moisturizer texture
Juicy Balance intimate moisturizer
Juicy Balance
Juicy Balance
Juicy Balance
Juicy Balance
Juicy Balance
1 7
  • Water
  • Actives: Xylitol and Lactoferrin
  • Thickeners: Algae extract (Carrageenan), Hydroxyethylcellulose
  • Food-grade preservatives: Potassium Sorbate, Sodium Benzoate
  • pH Adjuster: Gluconolactone
  • Osmolality adjuster: Sodium Chloride

USA

Apply one or two pumps as needed to reduce dryness, friction, and promote healthy vaginal microbiome.

Stop using and rinse it off if you experience any discomfort.

Juicy Balance

Lubrication should not come at a risk of yeast, BV, and UTI. Supports healthy vaginal flora. Fragrance-free. pH 4.5-4.9 Osmolality:~296 mOsm/kg
In stock
$32.00 $32.00
One-time purchase
Description

A water-based intimate moisturizer and lube that relieves dryness and friction now, and supports healthy vaginal flora with continued use.

How to use: apply one or two pumps whenever you need it. Rinses off easily; stop if you feel any discomfort.

Fragrance-free · pH 4.5–4.9 · ~296 mOsm/kg (close to your body’s own osmolality, so it doesn’t dry you out).

  • Water
  • Actives: Xylitol and Lactoferrin
  • Thickeners: Algae extract (Carrageenan), Hydroxyethylcellulose
  • Food-grade preservatives: Potassium Sorbate, Sodium Benzoate
  • pH Adjuster: Gluconolactone
  • Osmolality adjuster: Sodium Chloride

USA

Apply one or two pumps as needed to reduce dryness, friction, and promote healthy vaginal microbiome.

Stop using and rinse it off if you experience any discomfort.

$32.00 $32.00
supplement lactoferrin

Hormones rule us

On oral contraceptives? Studies report ~50% lower vaginal lactoferrin vs nonusers. Support this key defense protein with microbiome-friendly care.

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defend your microbiome at all costs

If your microbiome gets disrupted, you can experience these issues:

Body Odor

Infections

Yeast

Irritation

One move, two wins

"Commercial lubricants suck: they cause dryness, UTIs, yeast and BV. Why can’t we have a moisturizer with good slip that also protects vaginal flora?"

--Anastasia Visotsky, ZEROTABOOS founder. Read my story testing Juicy Balance here

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Bye, pesky lubes

Oral contraceptives, hormonal changes, pregnancy, and stress can reduce natural lactoferrin levels in vaginal fluids, contributing to dryness and greater susceptibility to infections. Our water-based serum improves moisture instantly, glides on smoothly, won’t stain, and restores balance while steadily resupplying this protective peptide.

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Microbiome Impact

Solving one thing but hurting another? It’s like most lubricants were made without any thought for the vaginal microbiome. Oh wait—that’s exactly what happened. When you register a lube with the FDA, you don’t have to show its impact on vaginal flora or whether it matches vaginal osmolality.

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Premium ingredients for your microbiome

Vagina's BFF
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Lactoferrin

Binds iron, limiting growth of Candida albicans and E. coli, while promoting Lactobacillus gasseri and other protective strains. Supports natural defense and microbiome balance.
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Xylitol

Starves pathogens like Gardnerella vaginalis by mimicking sugar uptake, while sparing Lactobacillus crispatus and L. jensenii. Helps reduce dysbiosis risk without disturbing protective flora.
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Gluconolactone

Slowly releases gluconic acid, maintaining acidic pH ideal for Lactobacillus reuteri and L. crispatus, while suppressing overgrowth of pathogens and yeast. Helps flora thrive in a stable environment.
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Carrageenan

Can block viruses from attaching to vaginal or cervical cells. It's non-toxic and non-disruptive to beneficial Lactobacillus species.

See for yourself

Win FREE Microbiome Testing: Get 2 lab kits from our partner,
Test before starting products. Test again to see the impact.

ApplyWhat others found
1 0

Studies we like

Read it!
Drying Lubes

Drying Lubes

High-osmolality vaginal lubricants (≥1,500 mOsm/kg) reduce epithelial barrier integrity, drawing water out of cells and weakening tissue defense against irritation and pathogens.
Flora impact

Flora impact

In vitro, many commercial lubricants inhibit growth and adhesion of protective Lactobacillus on vaginal cells, raising the risk of dysbiosis and bacterial vaginosis.
Infection Risk

Infection Risk

Review links lubricants with glycerin and hyperosmolar humectants to microbiome disruption, higher bacterial vaginosis risk, and negative changes in vaginal flora.
BV Risk Up

BV Risk Up

Single use of hypertonic lubricants increased epithelial cell shedding in vivo, weakening barrier defenses and potentially raising infection susceptibility.

Customers are saying

4.53 ★ (390)
Verified

Benefits

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Before

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After

Learn more about our products and effects on vaginal microbiome

Boosted Lactobacillus

Frequently asked questions

This moisturizer is

  • Formulated with vagina-friendly ingredients, bringing the osmolality and pH of the product as close as possible to that of vaginal fluid.
  • We also completed cytotoxicity testing, confirming that our formula does not interfere with human cells.
  • And looked at the impact of the formula on vaginal microbiome.

It's slippery, it's moisturizing and non-sticky. Try it!

Funny enough, plenty of FDA-approved lubricants can still disrupt the vaginal microbiome. Big brands like KY Jelly, for example, are often hyperosmolar (osmolality is too high), meaning they pull water out of vaginal cells and leave tissue feeling dry or damaged. Others contain glycerin, fragrances, or harsh preservatives that upset protective Lactobacillus and weaken the epithelial barrier. This disruption creates conditions where harmful bacteria or yeast can overgrow, increasing the risk of BV, yeast infections, and UTIs.

Water-based lubes can cause a burning sensation if their pH doesn’t match your vaginal pH. Vaginal pH shifts with hormones and health—like during BV, menopause, or after sex—so a product that feels fine sometimes may sting at other times. Yeast infections don’t usually raise pH, but inflammation can still make tissue more sensitive.

Instant lubrication and support for vaginal microbiome. Check out this post and apply to find out how our serum could work for you.
  • 5 stars: 4 (100%)
  • 4 stars: 0 (0%)
  • 3 stars: 0 (0%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
J
J.
Great with period discs too!

I dealt with several reoccurring UTIs, until I found Zerotaboos serum... I haven't had a single one in three years since I started using it. So now to also have a lubricant based upon the same balanced formula is awesome! Also helpful if you use a menstrual disc/cup. You only need a tiny bit, so this should last a long time. Very moisturizing, no irritation.

A
Anonymous
Works great

Works great, no irritation! Love the simple healthy ingredients that support the microbiome.

A
Anonymous
This is a good product

This is a good product. It improves moisture and vaginal microbiome health.

R
R.
I highly recommend Juicy products

I highly recommend Juicy products.