Why refills?

When I saw two thousand plastic bottles neatly packaged in boxes and ready for shipping, I got excited.

Then, I felt horrified. 

Plastic waste is a real problem, and I’d like zerotaboos to be a part of the solution.

Please help us reduce plastic waste and save money in the process!

turtle in the sea

current progress


Thank you for supporting the refill initiative and showing that you care. I’m happy to report our progress and share the challenges.


First of all, finding an eco-friendly refill solution for our current production volume is not easy.

Foil stand-up pouches are our favorite option. However, the minimum order quantity for this type of packaging (5-10K) is still too large for our current volumes. 

Instead, we are staring with a better-than-the-regular plastic alternative and plan to switch to foil once volumes grow.


Here is the plan:

Step 1 (2020): As of now we are offering refills in the bottles by Ecologic.

Their technology saves up to 70% of the plastics compared to our regular bottles. The insert is recyclable, and the shell is compostable. (Done that!)


Step 2 (2021): Once the sales volume grows, we will switch to the stand-up foil pouches. 

At the same time, we will offer an aluminum 8 oz bottle instead of our current 8 oz plastic bottle.


Step 3 (2025): Phase out plastic packaging for this product completely. Focus on ecological alternatives for the rest.


Always happy to hear from you, drop us a line to [email protected]


Anastasia Visotsky



$29/15 fl. oz

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